Video: How to make a breakthrough in the economy hotels industry?
Mr Erik Van Keulen, Senior Vice President, Development – Asia Pacific, Whitbread Asia Pacific | Premier Inn spoke at the Real Estate Investment World Asia 2012. He gave economy hotel rooms a proper definition and key success factors in the industry.
Some of the key points are:
- Value proposition
- Market share driven
- Product consistency
- Proprietary booking sites
You can click to watch the following video below for the full highlights on this topic:
Like the video? Here’s an opportunity for you to join in and gain more insights in this industry: The 8th Annual Real Estate Investment World China 2013 will be taking place on 15-18 April 2013 at The Ritz Carlton Shanghai Pudong, Shanghai China. Sponsorship opportunities are now open for bookings and click to download a copy of the prospectus. To profile your corporate brand and showcase your thought expertise, your journey starts here!

