Peppers & Rogers Group join Customer Show Africa 2011 #customer

The Customer Show Africa 2011 welcomes Peppers & Rogers Group as strategic event partner.

Engage the world’s leading customer-oriented business strategies firm.

Peppers & Rogers Group is a management consulting firm, recognized as the world’s leading authority and acknowledged thought leader on customer-based strategies and underlying business initiatives. Founded in 1993 by Don Peppers and Martha Rogers, Ph.D., Peppers & Rogers Group invented the term 1to1® marketing to illustrate the importance of treating different customers differently, and transformed the concepts into practical methodologies driving financial results for companies.

Come to The Customer Show Africa to hear Peppers & Rogers Group discuss key customer centricity issues. Download the Customer Show Africa brochure for full details.