Download: How to overcome market access challenges and find new business models
Everyone seems to be talking about market access these days, but do we actually know what it entails and what the current issues are surrounding it? We caught up with Dr Andy Stainthorpe, Associate Director, National Institute for Health and Clinical Excellence (UK) to get his insight on the following:
- Market access issues that pharmas and biotech face
- How to overcome those issues
- New business models that pharmas can reference
- Benefit of developing niche products
Download the interview here >>
Don’t forget, Andy will be at BioPharma Convention Australasia 2012 to give a keynote address on “How to share risk in health technology assessments”. Join us at the convention to learn from pharma’s industry leaders.
Get a copy of the conference brochure here and register now to save up to $290 when you quote ESEB1
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