Video: Monetise your #app through in-app #billing

M-Developers »

Things change shape when they change platform.  You then need to change the shape of what you do.  In 2003 Mark Curtis and his team developed Flirtomatic to be a fun online dating app.  Launched as a WAP site in 2003, this allowed Flirtomatic to create the best flirting experience online and develop their business model before becoming an app.  To increase revenue, Mark developed in-app goods to monetise his app.

Watch the video below to learn how Mark Curtis monetised Flirtomatic:

Monetizing your app through in-app billing or purchasing

• Enabling additional revenue through in-app purchases
• Assessing whether in-app purchases provide a strong monetisation model for free apps
• Establishing whether in-app billing can bring the operator and developer together
• Analysing whether virtual goods provide the future of in-app purchases

Mr Mark Curtis, CEO, Flirtomatic

If you’d like to learn more about Planet of the Apps 2012, visit the website here