Video: Monetise your #app through in-app #billing
Things change shape when they change platform. You then need to change the shape of what you do. In 2003 Mark Curtis and his team developed Flirtomatic to be a fun online dating app. Launched as a WAP site in 2003, this allowed Flirtomatic to create the best flirting experience online and develop their business model before becoming an app. To increase revenue, Mark developed in-app goods to monetise his app.
Watch the video below to learn how Mark Curtis monetised Flirtomatic:
Monetizing your app through in-app billing or purchasing
- Enabling additional revenue through in-app purchases
- Assessing whether in-app purchases provide a strong monetisation model for free apps
- Establishing whether in-app billing can bring the operator and developer together
- Analysing whether virtual goods provide the future of in-app purchases
Mr Mark Curtis, CEO, Flirtomatic
If you’d like to learn more about Planet of the Apps 2012, visit the website here
