On-LiVe @ The Internet Show Melbourne

Tim will be sharing on how to successfully launch online and cross-plaform streaming to an expanding customer base.

Here’s a brief background about Tim’s experience. Tim originally got into TV in ’91 presenting a BBC doco called ‘Cyberpunks & Technophobes’ which involved op-ed pieces to camera as well as interviews with celebrities like Douglas Adams (Hitchhikers Guide) and Craig Charles (Red Dwarf). Fast forward 20 years, add in an aerospace PhD plus a 15 year career in digital agency, brand and product development and you now find Tim back in the world of Film & TV as CTO & Head of Product at Quickflix.com.au, a company which – funnily enough – is helping technophobes become cyberpunks by delivering great digital entertainment.

With a vast experience in film and TV, join Tim Parsons at On-LiVe @ The Internet Show Melbourne where he will be sharing success stories on launching online and cross plaform streaming to expanding customer base.

Early bird offer is now available. Save $260. Offer ends on 24 Feb.

New in 2012-Customise your own learning. Access all 7 conferences by investing in a 2 day delegate pass.

At News Limited since 2004, Tom has held a number of roles including Director IT Shared Services, CIO News Digital Media and CTO for the group. Tom is currently accountable for editorial and content technologies that drive the multi-channel news room and are transforming the way media companies operate in the digital landscape.

Tom and other experts from major brands will be at Content Management World @ The Internet Show Melbourne to share insights on how to jazz up your website with engaging content and to draw more people to your website.

Get a copy of the brochure to view full speaker line-up.

Early bird offer ends on 24 Feb- save up to $260.

New in 2012-Customise your own learning. Access all 7 conferences by investing in a 2 day delegate pass.

What do you think has the largest positive impact on your customer loyalty and retention? A recent study by Loyalty 360 discovered that these have the biggest positive impact.

•     Social Media (27.87%)
•     Customer Analytics (25.41%)
•     Rewards Programs (24.59%)
•     Employee Engagement (15.57%)
•     Mobile Strategies (6.56%)

This study highlight the importance of social media, customer analytics and rewards programs and the need to concentrate on these areas to establish customer loyalty.

If you interested in developing customer loyalty through your social media strategy then you may be interested in reading about using social media for customer service Are Your Customers Using Social Media for Customer Service?

Kate works as Channel Manager, Social Media in Direct Channel Marketing for NAB. Her focus and passion sits with digital marketing, social business strategy, and social media from both a strategic and executional standpoint. As a founding member of NAB’s Social Media Team, Kate worked to develop and implement NAB’s social media strategy which has seen great success from both a communications and customer service perspective.

In February 2011, Kate devised and implemented the social component of the digital marketing strategy behind NAB’s award-winning Break Up campaign where it was critical for paid, owned and earned media to work together to drive conversation, engagement and amplification.

Join Kate at the Social Media World @ The Internet Show Melbourne where she, together with  Eaon Pritchard, Director, Digital Innovation, Clemenger, BBDO share their insights on how NAB used paid, owned and earned media.

Early bird offer to be at The Internet Show ends on 24 Feb. Save up to $260!

What’s more, in 2012, with one 2 day delegate pass, you will get access to 7 conferences. Customise your own learning experience!

Follow Kate at http://twitter.com/votekatet  (@votekatet) and http://statigr.am/votekatet

In Ovum’s latest survey, it was highlighted at operators lost $US13.9 billion in lost SMS revenues in 2011 due to social messaging.

The bad news is that Ovum expects the decline is only going to get worse as savvy mobile consumers give SMS the flick and telco operators need to rework their “legacy services” to secure their position in the messaging market.

“Social messaging has disrupted traditional services, and operators’ revenues in this area will come under increasing pressure,” Ovum consumer analyst Neha Dharia said.

According to Ms Dharia, telcos need to look at social messaging as an opportunity but a successful strategy must implement closer co-operation between telcos as they face the challenge posed by major internet players.

Operators may also benefit from forging closer relationships with app developers, share end-user data with them and allow integration with the user’s social connections.

“Tapping into the creativity of app developers, forming industry-wide collaborations, and leveraging their usage data and strong relationships with subscribers are the key ways for operators to ensure that they hold their ground in the messaging market,” Ms Dharia said.

“Working closely with handset vendors will also be important; they control some of the most popular social messaging apps, and can also provide preloaded applications,” she added.

Are you, as a telecom operator, aware of the latest social media trends and development? Be at Social Media World @ The Internet Show Melbourne to find out from leading social media experts for an insight into the future.

As an app developer, how are you monetising your applications? Are you working with the right strategic partners to monetise your app? Be at Planet of the Apps @ The Mobile Show Melbourne to leading how to promote, monetise and profit from your app.

The Internet Show is co-located with The Mobile Show to bring to you both the online and mobile stakeholders.

Early bird offer to be at Australia’s largest internet and mobile business event is now available! Valid till 24 Februrary.

Social media attracts and scares in equal measures.  As it can make or break brands thanks to the tilting of the power scale in favor of consumers, it needs to be handled judiciously and wisely as part of the marketing mix.  But what does social media actually mean to consumers and brands in the Middle East?

Download this whitepaper from Omnicom Media Group to learn more about the audience, its behaviour and its attitudes with regards to social media.

Brands are accepting that the move to social is inevitable and are striving to accumulate “likes” and followers – but few have actually considered what metrics to use to justify their investments of measure their performance.

Download full report now

Other reports you may wish to download:

• Download: #SocialMedia in The Middle East Report
• Download: How to measure e-reputation in a social world 
• Download: How to harness the power of social media by LinkedIn

Fact: According to Gareth van Zyl, Editor, ITWeb Africa , research shows that Nigeria is leading Africa in terms Internet connectivity!

South Africa, Africa’s largest economy, is falling behind other countries on the continent when it comes to the number of people who have access to the Internet.

That is according to the latest Internet World Stats figures on connectivity rates in Africa.

Internet World Stats’ research, which was completed in December, says Nigeria tops Africa at 45 million Internet users, while Egypt, Morocco and Kenya, respectively, follow the West African nation with 21.7 million, 15.7 million and 10.6 million people being connected.

SA ranks fifth, with 6.8 million people with access to the Internet, ahead of Tanzania which has 4.9 million Internet users.

World Wide Worx MD Arthur Goldstuck says SA’s low Internet connectivity rate, as compared to Nigeria, Egypt, Morocco and Kenya, is as a result of the country’s smaller population size of 50 million people.

The Internet Show Africa is one of the main business hubs where content just like this will be discussed! This event is not to be missed – get involved now go to The Internet Show Africa’s website

> Download the event prospectus

> Click here to make an enquiry

Businesses in Africa are seriously looking at investing in solutions that will help them leverage the Internet to become more digital.

How do we know? Well, our company has recently surveyed large, medium and small businesses in Africa to find out where they will be spending their money.

> Click here to download the survey

We asked them (amongst other things) what were the biggest issues facing their internet and digital marketing strategy. They mentioned that the following were huge challenges (and opportunities):
•    Monetising social media
•    Managing brand reputation
•    Implementing online payments
•    Driving inbound business
•    Security and hackings
•    Deliverability & metrics (Accuracy)    
… and much more.

If you would like to know where African businesses will be spending, please click here to download the survey results.

> Download the sponsorship prospectus
> Click here to make an enquiry

 

Want to learn how to create addictive content from the creator of Angry Birds?

Peter Vesterbacka – Mighty Eagle and CEO of Rovio Mobile, the creators of the app sensation Angry Birds will share the secrets behind creating compelling and addictive apps and games that has over 500 million downloads and has everyone from the classroom to the boardroom totally hooked at The Internet Show in Dubai this April.

Angry Birds has been praised for its successful combination of addictive gameplay, comical style, and low price.

Its popularity led to versions of Angry Birds being created for personal computers and gaming consoles, a market for merchandise featuring its characters and even long-term plans for a feature film or television series.

The game has been called "one of the most mainstream games out right now", "one of the great runaway hits of 2010", and "the largest mobile app success the world has seen so far".

To find about more about what Peter Vesterbacka will be discussing at The Internet Show and to see the full line up of amazing speakers – visit www.internetshow.ae or follow us on Twitter @InternetShowME

 

Dubai shopping site JadoPado.com says customers are turning to online

Estimates of e-commerce doubling in the region by 2016 are “off the mark”, according to the founder of a Dubai-based retail website.

Omar Kassim of JadoPado.com estimates online sales in the UAE alone will triple this year, making 2012 a tipping point for e-commerce.

What does this mean for the region? In the next few years, could online shopping could be set to replace the big Gulf malls?

“A recent report by Euromonitor suggested at the moment customers in the region spend around $1.1 billion through the internet. By 2016, it will double to $2.2 billion,” says Kassim. “However, we think that the figure is off the mark. It does not include services sold over the Internet and popular group buying sites which are huge here in the UAE. Based on our own sales, we expect the market to triple in 2012 compared to 2011.”

That would mean it is growing at one of the fastest rates in the world.

GoNabit and YouGovSiraj recently polled 2,196 GoNabit users in the UAE, Kuwait, Jordan and Lebanon – findings show a positive outlook for e-commerce in the region, with 93% of poll respondents positive towards e-commerce despite problems of security, availability and delivery.

“JadoPado.com has passed turnover of US$ 1 million in just ten months operating in the UAE and things have really taken off in the last three months. We added to our delivery destinations by bringing on Al Ain and Ajman last week, and are close to full country coverage within the next four to six weeks.

“Customers are more comfortable about using online experiences and are embracing the convenience and cost savings that e-commerce provides.”

JadoPado.com is an online retailer, with 70% of its sales attributed to the booming smartphone and tablet markets. Major launches such as the iPad 2 and iPhone 4S have boosted sales and increased demand for what Kassim calls “instant gratification” shopping.

“The beauty of shopping online is the convenience,” says Kassim. “Dubai has a mall culture but we are slowing seeing that being eroded away as savvy shoppers want products to get to them minus the hassle.  We deliver to their door, at a time that suits them, and offer better prices than most physical stores due to their higher cost structures.

“Coupon and discount sites like Living Social and Cobone.com have really paved the way for e-commerce here in the UAE,” adds Kassim. “We have seen some general issues in the e-commerce space with regards to delivery and fulfillment, which is something that has always concerned us at JadoPado. That’s why we are unique in having our own inventory and delivery fleet, which means we have a high degree of control over the customer experience – which is helping us to make the difference.”

To find out more from JadoPado.com – register to attend The Internet Show Middle East this April in Dubai.  Omar Kassim will be discussing how to drive uptake through reliable delivery and optimum pricing models.