Download: How to transit from traditional advertising to social marketing

At the last edition of Internet Show Sydney, we attended an interesting presentation by Posse.

Posse is a platform that enables bands to encourage and reward fans for helping to promote their music, merchandise and tours online.

What was interesting were the case studies put forth that illustrates the power of fans and how they managed to sell 40% of the gig’s tickets (in the examples stated). That meant monetary savings from not doing traditional marketing and yet achieving the desired result!

Wouldn’t it be fantastic if your clients/fans are able to be such strong and convincing advocates of your brand and products?

Download the presentation to get some inspirations on how you can adapt the Posse strategy to your own business.

Learn the latest business models and marketing strategies at Internet Show Sydney this November. Spend two days at the show and walk away with loads of ideas!