Passion comes in the most unlikely of places

Today, I had the pleasure of speaking to a business development manager from a fulfilment and warehousing company, Brumby Fulfilment Solutions.

I’d have to say that I’ve never heard someone so passionate about their customers in this sector before. This may be one of the rare times my faith in humanity gets restored.

I had to stop Gabriel a couple of times, as I was tempted to start up an internet business myself just so I could use their services.

It was interesting in our conversation just how things have changed for them. The days of cold calling potential customers is over – people don’t like it and usually the success rate is super low. Instead, Brumby has turned to looking more into subtle, more approachable ways of getting in contact with their customers and making them “feel loved” – with face to face interaction.

Stay tuned.