Download: Combining online with offline to maximise your marketing dollars

In Digital Marketing, Social media / By Yeeling Chua / 23 April 2012 / 0 comments

Michael Hauser, eMarketing Manager, Tourism Victoria presented at Internet Show Sydney 2011 where he shared insights on the topic “Combining online with offline to maximise your marketing dollars”

Download the presentation here.

Here’s an outline of his presentation:

Where social marketing meets traditional marketing to deliver real ROI
Executing an integrated marketing strategy
Tailoring messages to different demographics
Integrating advertising and social networking

Download the presentation here.

Speaking opportunities at Internet Show Sydney is now available. Get in touch with us here if you have an interesting case study to share.

Tags: advertising, download, marketing strategy, Social media