Mobile pharma strategy- do you jump on the band wagon? #digipharm
I was recently reading an article from Daniel Ghinn taken from his talk at Mobile Pharma World Europe last week. I wasn’t able to attend so..
Posts in the On the move - mobile media category
#M-health will reduce stress on hospitals
M-health expert Chad Udell, MD, Float Mobile Learning develops and manages interactive web & mobile products and has worked with leading Fortune 500 companies. He believes evidence points to an increase in health &..
How is mobile impacting healthcare communications? #digipharm
Jody Nair, PMP, PgMP, Manager Strategy & New Technologies at Bristol Myers Squibb spoke at Mobile Pharma World Europe 2012 on Wednesday...
iPads as practical tools to support the field force? #digipharm
Mrs. Seda Atici, Senior Product Manager from Boehringer Ingelheim discussed at Mobile Pharma World Europe 2012 today the advantages of sales..
Check out the promo video for #Digipharm Europe 2012
Digital marketing for pharma at its best: We are about to start promoting Digipharm Europe 2012 and thought we would take a quick look back..
Mobile #pharma technology to help in diabetes management
Mobile technology helps diabetes patients: D.C Chartered Health Plan Inc in the District of Columbia has launched a new text messaging program..
Healthcare advertisers to start utilising mobile more
Increase in mobile marketing spend: The New York Times recently reported that healthcare advertisers are expected to increase their spend in..
Is there a future for pharma in mobile monitoring of disease?
Is it worth developing apps that help patients monitor and manage their disease? A recent article in the British Medical Journal showed that..
7 mobile myths in #pharma
The truth behind pharma’s popular mobile myths: Josh Clark, founder of Brooklyn, N.Y.-based Global Moxie listed the 7 most popular myths currently..
Dr Sameer Mistry Medical Lead- Immunology, Neuroscience & Pain at #JanssenCilag discusses mobile pharma
We interviewed Dr Sameer Mistry from Janssen Cilag to find out his thoughts on how mobile is changing the pharma industry and what challenges..
Macdara Butler, Partner, DOCTOT discusses creating & developing apps for #pharma
We wanted to find out more about developing mobile apps for pharma & the regulatory challenges in doing this. We asked Macdara Butler,..
