How to increase sales and reduce abandonment rates: exclusive interview with WorldPay’s VP of Airline sector (Download)
WorldPay is one of the world’s largest global payment processors. I spoke with Mike Parkinson, the Vice President of the airline sector, to gain some insight into two of WorldPays most recent innovations.
We initially examined the use of alternative payments. With the growth of e-commerce in China, the popularity of alternative payments is on the rise. WorldPay works with local partners and airlines to increase sales and reduce abandonment rates. If you would like to find out more on how WorldPay is working with merchants and consumers, download their report on alternative payments.
Mike also discussed their new perfect passenger payments report. This was the result of research conducted by WorldPay with over 50 major airlines and thousands of airline customers across the world. In China, some Chinese airlines have very specific requirements and route networks. Therefore, the research sheds insights into the way passenger’s book and pay for flights. This is integral to improving online sales distribution and customer experience.
With the sea of payment solutions available, WorldPay stands out as the only full service provider offering airlines an end-to-end payment solution. Mike will be presenting WorldPay’s findings at the 5th annual Aviation Outlook China on the 10th and 11th of July in Shanghai. If you’re from an airline, write to me at yingxia.tan@terrapinn.com for a free complimentary pass today!
